Views: 0 Author: Site Editor Publish Time: 2026-01-30 Origin: Site
When developing a skincare line, the formula is only half the battle. The vessel that holds your product is just as critical, especially for delicate formulas like eye treatments. Eye creams are often packed with active ingredients—such as retinol, peptides, and Vitamin C—that can easily degrade when exposed to air or light.
Choosing the right packaging for eye cream ensures your customers get the full benefit of the product down to the very last drop. While jars have been a traditional choice, the eye cream squeeze tube has emerged as the preferred option for modern brands prioritizing hygiene, stability, and precise application.
This guide explores why tubes are the superior choice and how to select the right specifications for your product line.
The primary advantage of a tube over a jar is product preservation. Eye creams are typically high-value items sold in small quantities (usually 15ml). Because consumers use them slowly, the product needs to remain stable for months after opening.
Every time a user dips their finger into a jar, they introduce bacteria and expose the entire formula to oxygen. This oxidation can render active ingredients ineffective. An eye cream tube significantly reduces this risk. The narrow opening limits air exposure, and the squeeze mechanism ensures the user never touches the remaining product inside the container.
Furthermore, dosage control is essential for eye products. A squeeze tube allows the user to dispense a tiny, precise amount—roughly the size of a grain of rice—preventing waste of expensive product.
Not all tubes are created equal. The material you choose depends heavily on your formulation's sensitivity.
· PE (Polyethylene): This is a standard, flexible plastic often used for basic moisturizing formulas. It is durable and returns to its original shape after squeezing.
· ABL (Aluminum Barrier Laminate): For high-potency formulas, ABL is often the best choice. It contains a thin layer of aluminum sandwiched between plastic layers. This provides a superior barrier against light, air, and moisture, acting similarly to a metal tube but with the look and feel of plastic.
· PBL (Plastic Barrier Laminate): This offers a good middle ground, providing better barrier properties than standard PE but maintaining the aesthetic versatility of plastic.
Manufacturers like Majesty Packaging Co., Ltd. specialize in these varying materials, offering tubes with diameters ranging from 13mm to 60mm to suit different viscosities and product sizes.
To help you decide if a tube is the right route for your brand, here is a quick comparison of the most common packaging formats for eye treatments.
Feature | Eye Cream Squeeze Tube | Glass/Plastic Jar | Airless Pump Bottle |
Hygiene | High (No direct contact) | Low (Finger dipping) | High (No direct contact) |
Air Protection | High (Especially ABL tubes) | Low (Constant exposure) | Very High |
Dosage Control | Excellent (User controlled) | Poor | Good (Fixed dose) |
Portability | Excellent (Lightweight) | Fair (Heavy/Fragile) | Good |
Cost Efficiency | High | Low to Medium | Low (Expensive components) |
Functionality is key, but shelf appeal drives the initial purchase. An eye cream squeeze tube offers a massive canvas for branding compared to small bottles. You can utilize the entire body of the tube for offset printing, silkscreening, or hot stamping.
Beyond the artwork, the applicator tip can define the user experience.
· Needle nose tips: Allow for extreme precision.
· Metal cooling tips: These utilize a zinc alloy applicator that feels cold on the skin, helping to de-puff the under-eye area during application. This turns a simple routine into a spa-like experience.
· Vibrating heads: Some advanced tubes now include battery-operated ceramic or metal heads that massage the product into the skin.
If you are looking for specific custom solutions, you can view the capabilities at Majesty Packaging's About Us page to see how different printing processes and head styles can be tailored to your brand identity.
Selecting the right packaging is a balance between protecting your formula and delighting your customer. The squeeze tube offers a hygienic, cost-effective, and highly customizable solution that suits both mass-market and luxury skincare lines. By choosing the right barrier material and applicator, you ensure your product remains effective from the first use to the last.
